UOBScholar Hub
UOB Libraries created the UOBScholar Hub, an Institutional Repository (IR) for archiving and collecting all the research output of the UOB community. It aims to improve the visibility, usage and impact of research conducted at UOB. Materials included are: academic journal articles, conference papers and presentations, books and book chapters, ongoing research papers, reports and patents.
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Khoury, Josiane El
Showing results 1 to 16 of 16
| Issue Date | Title | Author(s) |
| 2024 | Branding, social media content creation and media planning for the Lady of Balamand monastery products | Abi Ishak, Souad |
| 2014 | Gender portrayals on television : the representation of males and females in Lebanese commercials | Ishac, Joy |
| 2020 | An implementation of integrated marketing and communication strategy in collaboration with digital influencers | Hawshar, Ghina |
| 2022 | The J's experience : the creation of a new business and its marketing plan | Abboud, Raja |
| 2017 | Loyalty to the logo, the slogan and the package: the Lebanese case | Khoury, Josiane El ; Farah, Diala |
| 2015 | Loyalty to the logo, the slogan, and the package at Gandour : case studies : Tarboosh, Unica, Dabke | Farah, Diala |
| 2017 | Media coverage of sexual abuse by members of the religious hierarchy: the Lebanese case | Khoury, Josiane El ; Araiji, Melissa |
| 2018 | Opinion leaders in 2018- advertising and public relations | Khoury, Josiane El ; Farah, Diala |
| 2015 | The possible effect of media on cosmetic procedures among Lebanese women : case study : Helwe El Hayet (LBCI) - Ana Emra'a (MTV), 2013-2014 | Tanos, Taly |
| 2020 | Qualitative perspective of the 2016 US presidential debate | Mourani, Joy |
| 2020 | The representation of women in Lebanese television commercials : (food/beverages, detergents, and beauty products) | Hoss, Stephanie El |
| 2021 | Sustaining green Koura : an instagram account fulfilling the needs of a practical oriented project | Obeid, Carmen |
| 2021 | Trichotillomiriam : producing and launching a youtube channel about trichotillomania in the Arab world | Atallah, Miriam |
| 2016 | TV coverage of sexual abuse by members of the clergy in Lebanon : case study : Hki Jeless on LBCI, 1544 on MTV, Li Nnasher on Al Jadeed-2014-2015 | Araigy, Melissa |
| 2015 | UNHCR's self-image : an assessment of its corporate identity and corporate image | Dairi, Josephine |
| 2016 | UNHCRS self-image: an assessment of its corporate identity and corporate image | Khoury, Josiane El ; Dairi, Josephine |
