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Title: Trichotillomiriam : producing and launching a youtube channel about trichotillomania in the Arab world
Authors: Atallah, Miriam
Advisors: Khoury, Josiane El 
Keywords: Trichotillomania, TTM, Psychological disorder, Arab, YouTube, Arabic
Subjects: Compulsive hair pulling
YouTube (Electronic resource)
Online social networks
Dissertations, Academic
University of Balamand--Dissertations
Issue Date: 2021
Trichotillomania (TTM) is a psychological disorder that causes people to pluck their hair out. It is suggested that TTM affects not more than 4% of the population making it a rare disorder.
The “Trichotillomiriam” project is a YouTube channel that was created and launched in April 2021 to shed light on this rare disorder and tackle its different aspects through ten separate videos, fully created, produced and edited by the author. The channel’s target audience is mainly the people who suffer from TTM in the Arab world making it the first and only YouTube channel that delivers specific content to this community on this matter in Arabic. It targets their relatives and their respective communities as well by giving them answers to their concerns and helping them deal with the sensitivities of the issue.
This study examines the rationale behind the project’s execution, its pre-production, production and post-production phases, social media insights on its impact in addition to some recommendations and lessons learned.
Includes bibliographical references (p. 21-24)
Rights: This object is protected by copyright, and is made available here for research and educational purposes. Permission to reuse, publish, or reproduce the object beyond the personal and educational use exceptions must be obtained from the copyright holder
Ezproxy URL: Link to full text
Type: Project
Appears in Collections:UOB Theses and Projects

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