Department of Business Administration

Organization name
Department of Business Administration

OrgUnit's Researchers publications
(Dept/Workgroup Publication)

Results 1-20 of 153 (Search time: 0.0 seconds).

Issue DateTitleAuthor(s)
1201750 short stories and examples explaining basic concepts of MarketingHajjar, Samer 
21-Mar-2025Accounting Students’ Technology Readiness, Perceptions, and Digital Competence Toward Artificial Intelligence Adoption in Accounting CurriculaAbdo-Salloum, Ahmad ; Al-Mousawi, Hasan Yousef
32016Accrediting institutions as a driving force for socially responsible practices at Lebanese universities: the case study of Notre Dame university and university of BalamandKuran, Omaya 
42016Acquirers market performance: pre versus po0st-SOX 2002 periodsKassamany, T; Hajjar, Samer ; Menassa, Elie 
52016Advantages and pitfalls of training in a Lebanese manufacturing Company: a qualitative approachTangoukian, Antranig; Abou Hamad, Jennifer; Menassa, Elie 
62020An analysis of factors affecting mobile banking adoptionHajjar, Samer ; Ouaida, Fadila
72014Arab SEAM intervenersKhayr Yaacoub, Hala 
82021Artificial intelligence in marketing education programsHajjar, Samer ; Karam, Scarlett; Borna, Shaheen
929-Mar-2022Attitudes toward femvertising in the middle east: the case of LebanonHajjar, Samer 
102016Authenticity: sustainable benefits beyond performanceKhayr Yaacoub, Hala 
111-Aug-2023Automation in business research: systematic literature reviewElhajjar, Samer; Yacoub, Laurent; Khayr Yaacoub, Hala 
122015The case for case study writingKhayr Yaacoub, Hala 
132011Casper & Gambini'sKhayr Yaacoub, Hala 
141-Jan-2024Challenges and Support Frameworks for Producing High Quality Business Research: A Case Study of Lebanese ScholarsKhayr Yaacoub, Hala ; Yacoub, Laurent; Hanna, Andre
151-Jan-2024Closing the Theory-Practice Gap: Socio-Economic Approach and Action Research in ManagementKuran, Omaya 
162015A collaborative approach to research through engagementKhayr Yaacoub, Hala 
171-Jan-2025Connectedness across environmental, social, and governance (ESG) indices: evidence from emerging marketsAssaf, Ata ; Klotzle, Marcelo Cabus; Palazzi, Rafael Baptista; Demir, Ender
18Dec-2022Connectedness among fan tokens and stocks of football clubsErsan, Oguz; Demir, Ender; Assaf, Ata 
192013Consumer-to-consumer effect of facebook friendsKhayr Yaacoub, Hala ; Najjar, Rania Al
2011-Sep-2023CONTENT ANALYSIS OF EUROPEAN CORPORATE RESPONSES TO COVID-19 PANDEMICKhayr Yaacoub, Hala ; Yacoub, Laurent