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Title: Branding in the Lebanese energy drink market : the case of Red Bull
Authors: Andraos, Amira-Salwa
Advisors: Menassa, Elie 
Subjects: Brand name products--Management
Issue Date: 2006
Includes bibliographical references (p. 124-127).

Supervised by Dr. Elie Menassa.
Rights: This object is protected by copyright, and is made available here for research and educational purposes. Permission to reuse, publish, or reproduce the object beyond the personal and educational use exceptions must be obtained from the copyright holder
Type: Thesis
Appears in Collections:UOB Theses and Projects

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