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|Title:||Contribution of socio-economic approach to management (seam) to the information and telecommunication sector||Authors:||Mallah, Mohamad||Advisors:||Tabchoury, Patrick
|Subjects:||Management--Economic aspects||Issue Date:||2018||Abstract:||
The telecom operators are currently facing lots of challenges as the emerging technologies and the competition are increasing. Despite the huge mobile development and expansion, the Lebanese mobile market is still not operating at full capacity and a new management model should be adopted to overcome the arising risks and the rapid change in the ICT field. Our research was conducted in a mobile telecommunication and data operator "Company X" in Lebanon using SEAM research methodology with the goal of reducing the dysfunctions and the hidden costs faced by the enterprise. SEAM is considered a qualimetric approach, which is produced to incorporate the quantitative, qualitative and financial data in the organization. The aim of the company X is to achieve sustainability, business continuity and maximize the profitability and competitive superiority in the market. This intervention research is considered as a transformative approach as it will achieve major changes in the organization and create scientific knowledge.
Includes bibliographical references (p. 187-195).
Defense Committee: Directors of research: Field supervisor Patrick TABCHOURY, Ph. D., Co-director of the DBA program - Pedagogic supervisor: Laurent CAPPELLETTI, Professor of management, CNAM, Paris - External examiners: Florence NOGUERA, Professor of management, University of Montpellier 3 - Richard BAKER, Professor of Accounting, Adelphi University, USA - Yue CAÏ HILLON, Assistant Professor of management at Western Carolina University, USA - Ziad NEHME, Director of Strategic Planning, University of Balamand Medical Center - Hussein Helmi JALLOUL, Manager of IP Multimedia Subsystem, Touch, Lebanon.
|URI:||https://scholarhub.balamand.edu.lb/handle/uob/3901||Rights:||This object is protected by copyright, and is made available here for research and educational purposes. Permission to reuse, publish, or reproduce the object beyond the personal and educational use exceptions must be obtained from the copyright holder||Ezproxy URL:||Link to full text||Type:||Thesis|
|Appears in Collections:||UOB Theses and Projects|
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