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Please use this identifier to cite or link to this item: https://scholarhub.balamand.edu.lb/handle/uob/3509
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dc.contributor.advisorIsmail, Zouhairen_US
dc.contributor.authorMaasarani, Ahmaden_US
dc.contributor.authorSaliba, Gerarden_US
dc.contributor.authorAwad, Wiamen_US
dc.date.accessioned2020-12-23T14:36:30Z-
dc.date.available2020-12-23T14:36:30Z-
dc.date.issued2009-
dc.identifier.urihttps://scholarhub.balamand.edu.lb/handle/uob/3509-
dc.descriptionIncludes bibliographical references (p.53-55).en_US
dc.descriptionSupervised by Dr. Zouhair Ismail.en_US
dc.description.statementofresponsibilityBy Ahmad Maasarani, Gerard Saliba, Wiam Awaden_US
dc.format.extentviii, 58 p. :ill., tables ;30 cm +1 CD-Rom (4 3/4 in.)en_US
dc.language.isoengen_US
dc.rightsThis object is protected by copyright, and is made available here for research and educational purposes. Permission to reuse, publish, or reproduce the object beyond the personal and educational use exceptions must be obtained from the copyright holderen_US
dc.subject.lcshPublishers and publishing--Lebanon--Marketingen_US
dc.titleThe marketing mix of publishing institutionsen_US
dc.typeProjecten_US
dc.contributor.departmentDepartment of Business Administrationen_US
dc.contributor.facultyFaculty of Business and Managementen_US
dc.contributor.institutionUniversity of Balamanden_US
dc.date.catalogued2010-01-28-
dc.description.degreeMaster in Business Administration (MBA)en_US
dc.description.statusPublisheden_US
dc.identifier.ezproxyURLhttp://ezsecureaccess.balamand.edu.lb/login?url=http://uoblibraries.balamand.edu.lb/projects_and_theses/1014031751.pdfen_US
dc.identifier.OlibID101914-
dc.provenance.recordsourceOliben_US
Appears in Collections:UOB Theses and Projects
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